Flex Marketing – Helping brands scale at speed

Helping brands scale. At speed.

We bring the
muscle & flexibility
to help your business grow.

A FEW REASONS CLIENTS CALL ON FLEX

Just what you need. Exactly when you need it.

Flexibility

We are happy to step in and help when you need it and where you need it. Need us to work on site? That’s no problem. Or, if you need a virtual team or extension to your current one, we can do that, too. We’re not a 9am-5pm team. We can help you “work” the timezone difference so that we can accomplish things while you sleep.

Affordability

Without the overheads of large agency structures, keep costs down so you pay for just what you need and nothing you don’t. Salaried staff can cost an average of +25-30% over base from the additional costs of benefits, office space, travel, vacation, sick day, payroll taxes and training. By using Flex, you’re actually saving money from Day 1.

Lead Major Initiatives

New product or service launch, new business pitch, major events, big announcements, planning cycles – these types of initiatives can distract both you and your staff from the day-to-day business. We can step in and plug the hole on leading major initiatives or simply in plugging the hole on the day-to-day.

Skills Gap / Training

Hiring full-time niche skills can be expensive. Our team cover a variety of areas of expertise and can help fill the gap for special marketing requirements you may have.

Fresh Thinking & New Ideas

The benefit of objectivity is amazing. We can bring a unique viewpoint to the challenges you face.

Added Focus

If your marketing is becoming a distraction from running your business, let us take the worry out of it for you. We will be focused on the task at hand to get it done so you can focus on your bottom line.

At the helm.

AMY SWEARINGEN, OWNER

Amy is the main muscle behind Flex. In her 25+ years in marketing on both sides of the Atlantic, she has worked in virtually all facets of the communications industry and has deep and diverse category expertise. Amy is passionate about ideas and is formally trained and certified in leading creative problem solving and brainstorming techniques. Amy has held top-table relationships at Fortune 500 companies and has contributed strategic thinking to leading global brands.

Amy specialises in complex strategy and innovation challenges working with clients all over the world from her base in Dublin, Ireland.

What they say

"Amy brings a great combination of strategic intelligence, executional excellence, resourcefulness and thoroughness to everything she does. What’s more, she’s great to work with."

Jim bacharach, VP, Marketing & Communications, Center For Community Self-Help

"Amy brought energy, ideas, and dedication to her role and was an important part of our growth. Beyond her marketing and client services expertise, I also valued her collaborative spirit. She was a great addition to our management team."

Michael Buller, VP, Branded Content and Creative Services, Dana-Farber Cancer Institute

"Amy is a great sounding board for many tough marketing challenges. She has a unique ability to grasp complex industries and products and apply her innovative marketing prowess quickly and effectively. It’s been great to work with someone who not only “gets it” but also gets results."

Molly Galetto, Owner, MBG Marketing

"Amy searches for the core truth at the heart of every client that would appeal to the customer. She is one of those rare people who is so good at what they do, and loves doing it so much, that their colleagues can’t imagine life at work without them."

Woody Kay, Emeritus Exec. Creative Director, Arnold Worldwide

services

All the benefits without all the overheads.

If you’re looking for a flexible marketing resource that can integrate seamlessly into your business for a fraction of the cost of employing additional marketing staff, contact us to discuss your requirements.

Insights & Innovation

Trendwatching
In-Depth Interviews
Focus Groups
Quantitative Research
Innovation Labs
Ethnographic Research
New Product Dev Labs

Integrated Marketing

Brand Marketing
Digital Strategy
Direct Marketing
Public Relations
Customer Engagement
Events
Promotions

Digital Marketing

Digital Strategy
Content Marketing
Website Development
E-Mail Marketing / eCRM
Social Media Marketing

Business & Agency Management

Training & Development
Business Development
Business Planning
Agency Selection Management
Agency Self-Promotion
Resource Management